Institut Culinaire de France
Visual Identity System Design
The Institut Culinaire de France commissioned the creation of a complete visual identity, developed from the logo as the foundation of the system.
The project focused on defining a coherent graphic language and a set of clear rules applied across communication supports. Graphic applications, catalogues, and institutional materials were designed to operate consistently in both physical and digital contexts, ensuring clarity and continuity in everyday use.
Rather than relying on expressive gestures, the identity is built on structure, repetition, and legibility. The system provides a stable framework for communication, allowing the institution to evolve while maintaining a clear and recognizable presence.







